“XPO oriGInale” is an expo series dedicated to the Authorised Geographical Indications Producers of India, to be held as part of GI Mahotsav Program, under the aegis of the MSME Innovative Scheme of Ministry of Micro, Small & Medium Enterprises.
A Geographical Indication (GI) is a name or sign which makes the specific products/ goods of a geographical origin to be identified in the market, possessing the qualities or reputation of their particular place of origin. Based on the place of origin, consumers may associate with a particular quality, characteristic or reputation of the products/ goods. Geographical indications contribute more effectively to the socio- economic development of various regions of a country, and also conservation of natural resources and the preservation of traditional knowledge and cultural heritage; they create and also support employment and encourage diversification in production, allowing the producers and the manufacturers to dedicate themselves with the commercialization of the traditional products in response to the demands of the quality conscious consumers.